Dana Sleger


Job description in three sentences or less?
Dana loves words. Whether whimsical or straightforward, she writes content for a plethora of projects, from print to web and all kinds of fun assignments in between. Her goal is to use the power of words to inform, inspire, and invite a response that meets and hopefully exceeds clients’ expectations.

What ignites you?
Aside from being able to exercise my trusty red pen, I adore the start-to-finish creative process in this business where written words come to life visually when handed off to the design team, and then the whole package together sparks action.

Favorite quote?
“There are far, far better things ahead than anything we leave behind.” — C.S. Lewis

Favorite place in the world?
It would be a tie between Oxford, England, and Edinburgh, Scotland.

Favorite family tradition?
Christmas breakfast. Sitting around the family table with my loved ones and enjoying Christmas coffee cake (half orange and half cinnamon pecan) made from a recipe passed down by my great-grandmother adds a special touch to this magical day.

Best concert you ever attended?
Foreigner’s 40th anniversary tour on my 40th birthday with Cheap Trick and Jason Bonham’s Led Zeppelin Experience opening — fantastic night!